There are numerous ways that you can market your products online today. The fact that YouTube dominates all the other search engines except Google makes sure that the videos are being watched numerously all over the world. The pest control business is a topic that many people may not find interesting but the search engines will. If you have a small pest control business that you want to take online by using YouTube to take advantage of the peoples love for the videos then here are some tips for you.
People look at the rankings all the time. YouTube too, like any other search engine have its own rankings that are different from the Google’s and when you know them you stand a chance. The title of your video should have a keyword that people are most likely to use when searching for something like what you are advertising for, and that is the first step. Also use it in your video description because that, number of video shares, views and engagement are among the factors that YouTube will look at while ranking.
The longer the video, the more chance to use the keywords and the more the search engines will have the chance to learn about your content. They do not watch your video and that means that they rely on the user’s engagement and the text data to measure the validity and so you should make that count. When the keywords are searched on the search engines, the video should pop up on the first SERP and that is how you know that they are favorable to the video not the blogs and articles. Your audience will engage when you ask them to and that is why you should add a request at the end of the video for them to like, comment or subscribe to up your numbers.
Use your website, relevant online communities and other social media channels to boost your viewership by posting the video there. The online communities are of all the topics that you can think of and that is why we talked about relevance because even a company as good as Go-Forth Pest Control will be discredited when they drop their ink in a community where people are looking for a barber. Add captions to the video for the sake of the ones that will watch the video without sound because it also gives you the chance to let YouTube comb. It will not be that easy but most importantly is that it is absolutely doable and that is what matters.